Top 5 Tools Apps Performance in Mexico Q1 2023

In the first quarter of 2023, the top 5 Tools apps on a unified platform in Mexico demonstrated a range of performance metrics. Here’s a closer look at their weekly downloads, revenue, and active user trends based on data from Sensor Tower.

VPN & Antivirus by Kaspersky experienced a fluctuating trend in weekly revenue, peaking at approximately $5.1K in the final week of February. Weekly downloads saw a decline from 22.3K in early January to around 8.1K by the end of March. Active users also varied, reaching a high of 111K in the first week of January before stabilizing around 94K towards the end of the quarter.

NordVPN – fast VPN for privacy showed an upward trend in weekly revenue, peaking at about $5.4K in the third week of March. Weekly downloads started at 4.6K and increased to 8.8K by the end of March. Active users rose steadily, reaching around 49K by the last week of March.

Pokémon HOME saw a significant spike in revenue, reaching around $7.8K in mid-February. Weekly downloads peaked at 12.9K in the third week of March, while active users increased from approximately 64.5K to 82.5K during the quarter.

Avast Antivirus & Security had a consistent revenue trend, peaking at about $2K in mid-February. Downloads showed a downward trend, starting at 25.3K in early January and falling to around 15.9K by the end of March. Active users peaked at 487K in mid-February before declining to about 427K by the end of the quarter.

AVG AntiVirus & Security maintained steady revenue, peaking at approximately $1.6K in the last week of March. Weekly downloads fluctuated, peaking at 26K in the last week of March. Active users varied, reaching a high of 437K in the final week of March.

For more detailed insights and data, visit Sensor Tower.